First, try for a title that is more catchy than mine. Over the last couple of months, a number of authors have asked me what they need to do on social media to help sell their books. I plan to post a few basic how-to guides over the next couple of weeks, but let’s start…
This link, posted in 2016, but updated in September of 2017, gives some good guidelines. The thing is, most of these guidelines are, in my opinion, just common sense ethics in selling. It’s easy to forget little things like an Amazon affiliate is getting paid (not very much!), but it’s still generally good sense. But…
At Energion Publications we like to do things as openly and honestly as possible. Of course, that’s the sort of thing a marketer is likely to say! In pursuit of that goal, I’m going to lay out our marketing strategy for the coming year. There are several reasons I do this publicly: It lets you…
I found this article on—guess what?—social media. Twitter to be exact. A notice of a new follower popped up. I get a bunch of these. Most are people who follow to see if you’ll follow back, and then unfollow. I clicked on the profile to see if it interested me, and I saw that it…
